Everstone acquires Indian startup Wingify for $200M

Everstone Ventures Into the Future: A $200 Million Acquisition of India’s Wingify Boosts Tech Portfolio

In a groundbreaking move, private equity firm Everstone has taken the reins of Wingify, a remarkable Indian startup known for its bootstrap success in the SaaS industry. Without external funding since its inception in 2010, Wingify has propelled itself to the global stage with its flagship product, Visual Website Optimizer (VWO), revolutionizing online conversion rates through A/B testing and customer experience optimization.

The acquisition, valued at $200 million, signifies a major milestone for both Wingify’s founder, Paras Chopra, and Everstone. With Chopra retaining a minority stake in the company, the collaboration promises a bright future under the leadership of Sparsh Gupta and the Everstone team.

Wingify’s impressive growth from a two-person team to a profitable software provider with over 6,000 clients across 90 countries highlights its competitive edge in the market. As it stands tall alongside industry giants like Optimizely and Bloomreach, Everstone’s investment underscores the untapped potential of thriving, bootstrapped companies with a global footprint.

This strategic move not only expands Everstone’s technology portfolio but also propels Wingify into its next phase of growth and success. With a keen eye on profitable software enterprises emerging from India, Everstone’s managing director, Sandeep Singh, envisions a prosperous journey ahead for Wingify and its dedicated team.

As the tech landscape evolves, Everstone’s acquisition of Wingify paves the way for new opportunities, innovation, and collaborative ventures in the dynamic world of marketing technology.

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