Audi to Integrate ChatGPT into Cars from 2021 Onwards, Expanding in Future Models

The big picture: Audi is integrating ChatGPT into two million cars, enabling drivers to control their AC, infotainment, and navigation systems through voice commands. The German automaker plans to include the AI chatbot in all future models and aims to leverage AI in its manufacturing processes.

If using GPT on your phone or PC wasn’t enough, German car manufacturer Audi has announced that it will integrate the GenAI bot into two million existing cars, from model year 2021 onwards, starting this summer.

In a press release, Audi revealed that ChatGPT will be added to any vehicle that supports MIB 3, the third-generation infotainment system used in their cars. The company is utilizing the built-in Microsoft Azure OpenAI Service to deliver the AI chatbot to current models, while opting for Cerence Chat Pro in newer models that support their E3 1.2 electronics architecture, such as the Q6 e-tron1.

The rollout is set for July, allowing drivers to interact with their car by simply speaking in a natural voice. Audi owners will be able to operate their infotainment, navigation, and air conditioning systems with voice commands, and ChatGPT will even answer general knowledge questions (hopefully correctly).

Audi asserts that this will enhance driving safety, as drivers won’t need to divert their eyes from the road to adjust these systems. To activate AI assistance, users can press the push-to-talk button on the steering wheel or say “Hey, Audi.”

“This is the next step towards a best-in-class in-cabin experience in Audi vehicles,” commented Marcus Keith, VP of Interior, Infotainment, and Connectivity Development at Audi.

The German automaker is also utilizing AI in other facets of its manufacturing process, aiming to “fully exploit the potential of artificial intelligence.” The company plans to implement additional functions within the car, such as asking the AI about tire pressure. Furthermore, AI will be used in quality control at Audi factories to check spot welds and detect cracks in body construction.

Concerned about privacy? Audi emphasizes that data security is a top priority. All questions and answers are deleted after processing, and ChatGPT does not access vehicle data. The company asserts compliance with the EU Data Act and the AI Act, and it is training its employees in artificial intelligence as it looks towards the future of car manufacturing.

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